Judge.me x Klaviyo integration allows you to set up automatic email flows based on the submitted reviews, questions, and answers. For example:
- You can create an automatic flow for negative reviews, offering help to customers.
- Or set up a flow for positive reviews, mentioning future sales and special offers.
ON THIS PAGE
How it works
Judge.me will send an event to Klaviyo when a new qualified review/Q&A is submitted.
- We will send the events for both published and unpublished reviews.
- We won't send any events for imported and admin reviews.
- An event can only be received if the customer is on your Klaviyo subscriber list.
Here's the list of events we send to Klaviyo:
| Event | What it means | Information included |
|---|---|---|
| SubmittedReview | each new review |
|
| SubmittedReviewPositive | each new positive review | |
| SubmittedReviewNegative | each new negative review | |
| SubmittedQuestion | each new question |
|
| SubmittedAnswer | each new answer coming from community questions |
|
Example of an event sent to Klaviyo:
Based on these events, you can create segments of users for sending target campaigns:
Or you can use the events to trigger the automated actions directly:
Set up Judge.me x Klaviyo reviews follow-up integration
Step 1: Add Klaviyo API Key
- In Klaviyo, go to Settings > API Keys.
- Click Create Private API Key and copy it (if you have already created the API key for Judge.me, you can skip this step).
- In Judge.me, go to Settings > Integrations > Admin Backend > Email Marketing Integration > Choose Klaviyo.
- Paste your Klaviyo API Key and click Check.
Step 2: Allow the review events to be sent to Klaviyo
- Enable Send review events to Klaviyo.
- Choose your threshold for positive reviews. If you choose "at least 4 stars", 4- and 5-star reviews will trigger a SubmittedReviewPositive event while the rest will trigger a SubmittedReviewNegative event.
Step 3: Add a test review
- On your product page, leave a web review with your own email address.
- This should trigger an event that you can find in Flows > Metrics.
- If the events are still not showing, please chat with us and we'll check it with you.
Step 4: Create the flow in Klaviyo
Once you have successfully integrated Klaviyo with Judge.me, please create a new flow in Klaviyo that uses our review events trigger.
To create a new flow:
- In Klaviyo admin, go to Flows > Create flows > Create from scratch.
- Choose Metrics as the trigger.
- Choose the Judge.me event you want, set up any filters if you wish, and click Done.
- Then, you can create the rest of the flow within Klaviyo.
Customize the email template
Below is a list of event variables you can use in the email template. You can also see them by previewing the template.
| Event variables | Meaning | Where to use |
|---|---|---|
| {{ event.product_handle }} | product handle | text block |
| {{ event.product_title }} | product title | text block |
| {{ event.published }} | whether the review is published or hidden | text block |
| {{ event.rating }} | the review rating (1-5) | text block |
| {{ event.review_body }} | body of the review | text block |
| {{ event.review_title }} | title of the review | text block |
| {{ event.verified_buyer }} | whether the customer is a verified buyer | text block |